About the Site

FutureBlind is a web log devoted to covering four general topics: business, investing, innovation and creative problem solving.

The name “FutureBlind” comes from the fact that we can’t predict what comes next — in business, investing, and life. We cannot truly plan because we don’t understand the future. Detailed plans usually fail, because the circumstances inevitably change. But what we can do is set broad goals while finding creative ways to protect our downside and still succeed. My approach towards both inventing and investing exemplifies this view.

About the Author

My name is Max Olson, and I write all the posts on FutureBlind. I’m in charge of product strategy at Mashgin. I also run Explorist Productions (a media company that publishes content related to business, innovation, and discovery) and Braewick Holdings LP (a small fund that invests in primarily public equities). I’ve been involved in and have a passion for many things: building companies, investing, programming, writing, storytelling, and learning anything new that comes my way.